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	<title>2creativ</title>
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		<title>Greasy Keyboard = Gold. Knucklebuster.</title>
		<link>http://2creativ.com/grissy-keyboard-gold-knucklebuster/</link>
		<comments>http://2creativ.com/grissy-keyboard-gold-knucklebuster/#comments</comments>
		<pubDate>Fri, 30 Jul 2010 04:19:18 +0000</pubDate>
		<dc:creator>gelbendorf</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Customer Experience]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[passion]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://2creativ.com/?p=1178</guid>
		<description><![CDATA[
Yes, it has two wheels, yes the design is stunning and yes it’s about one passionate guy that went out of his way to rebuild this magnificent piece of history…
But that’s not the reason I’m posting it. This blog, is part of a site that it’s owner wrote the following:
“I built this site because I [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone" title="1930 Art Deco Henderson" src="http://www.knucklebusterinc.com/features/wp-content/2010/07/Rhinebeck_2010_B1_102-tm1.jpg" alt="" width="534" height="358" /><br />
Yes, it has two wheels, yes the design is stunning and yes it’s about one passionate guy that went out of his way to rebuild this magnificent piece of history…<br />
But that’s not the reason I’m posting it. This blog, is part of a site that it’s owner wrote the following:<br />
“I built this site because I love the do-it-yourself work ethic and because I enjoy working on it. Maybe someday Knucklebuster Inc. will be a legitimate business and actually make some money, or maybe it will continue to be a “hobby” – there is a certain freedom in not having to worry about it making enough money to pay the bills. Either way, right now I’m just enjoying the ride.”<br />
In his passion and journey, he gathered 5-10K monthly unique visitors… and his posts generate reaction… this post generated over 50 responses.<br />
It seems like the intuitive action that Grail Mortillaro (that’s the guy’s name) took, made him successful in the virtual world, beyond his recognition… He proved that the market exists for his knowledge and passion… With some business planning he should be able to harvest this success in the real world afterall, would you buy from a store that recommends the parts that give them the higher commission or from “That Guy” YOU BELIVE sells what worked best for im in his bike project?<br />
<a href="http://www.knucklebusterinc.com">http://www.knucklebusterinc.com</a></p>
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		<title>The Giving Mouse&#8230; gave up.</title>
		<link>http://2creativ.com/the_giving_mouse/</link>
		<comments>http://2creativ.com/the_giving_mouse/#comments</comments>
		<pubDate>Wed, 28 Jul 2010 02:19:58 +0000</pubDate>
		<dc:creator>gelbendorf</dc:creator>
				<category><![CDATA[Gadgets]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[user experience]]></category>
		<category><![CDATA[apple]]></category>
		<category><![CDATA[children]]></category>
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		<category><![CDATA[mac]]></category>
		<category><![CDATA[macbook]]></category>
		<category><![CDATA[macbookpro]]></category>

		<guid isPermaLink="false">http://2creativ.com/?p=1163</guid>
		<description><![CDATA[There was a young man, and he loved a MOUSE. And the MOUSE loved the man. They were happy.
Everyday the man clicked the MOUSE, then he right clicked him, moved him around and around and clicked him some more&#8230; and the MOUSE performed his duties quietly, without complaining, moved, pointed, clicked&#8230; and the MOUSE was [...]]]></description>
			<content:encoded><![CDATA[<p>There was a young man, and he loved a MOUSE. And the MOUSE loved the man. They were happy.</p>
<p>Everyday the man clicked the MOUSE, then he right clicked him, moved him around and around and clicked him some more&#8230; and the MOUSE performed his duties quietly, without complaining, moved, pointed, clicked&#8230; and the MOUSE was happy.</p>
<p>Then one day, after years of false attempts to create an adequate integration of a MOUSE into a laptop computer,  Apple created the Multitouch Trackpad.<span style="font-size: x-large;"><span><strong> </strong></span></span>The man touched the mouse less and less. The man was happy. The MOUSE got plenty of rest and he was happy too, but not so much.</p>
<p>When Apple (a CEO of a certain Internet media company, claims that Steve Jobs came from the future I tend to agree), created the Magic Mouse&#8230; Magic Multitouch pad on it&#8217;s back&#8230; sweet!</p>
<p><img class="alignleft" title="Magic Mouse" src="http://images.apple.com/magicmouse/images/hero_3_20091020.jpg" alt="" width="588" height="203" /></p>
<p>The man was back, playing with the MOUSE, like never before&#8230; petting him, tapping him gently, hacking him to enhance his capabilities&#8230; SO MUCH ATTENTION, who said that old mice can&#8217;t learn new tricks?! The MOUSE was very very happy. The man was happy, but he already knew that it&#8217;s a matter of time. The clouds of the gesturing interface was getting better&#8230;</p>
<p>And the end is here&#8230; Apple released the new Magic Trackpad. The MOUSE doesn&#8217;t know it yet, but his end is near. it&#8217;s just a matter of time. He shouldn&#8217;t be happy.</p>
<p><img class="alignleft" title="Magic Trackpad" src="http://images.apple.com/magictrackpad/images/hero_1_20100727.png" alt="" width="588" height="287" /></p>
<p>From Apple&#8217;s site:</p>
<h2>Why should notebooks have all the fun?</h2>
<p>Desktop users, your time has come. The new Magic Trackpad is the first Multi-Touch trackpad designed to work with your Mac desktop computer. It uses the same Multi-Touch technology you love on the MacBook Pro. And it supports a full set of gestures, giving you a whole new way to control and interact with what’s on your screen. Swiping through pages online feels just like flipping through pages in a book or magazine. And inertial scrolling makes moving up and down a page more natural than ever. Magic Trackpad connects to your Mac via Bluetooth wireless technology. Use it in place of a mouse or in conjunction with one on any Mac computer — even a notebook.</p>
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		<title>Naked Giving</title>
		<link>http://2creativ.com/naked-giving/</link>
		<comments>http://2creativ.com/naked-giving/#comments</comments>
		<pubDate>Wed, 03 Mar 2010 08:35:04 +0000</pubDate>
		<dc:creator>gelbendorf</dc:creator>
				<category><![CDATA[Charity]]></category>
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		<category><![CDATA[Five News | Naked Charity Calendar]]></category>
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		<category><![CDATA[naked]]></category>
		<category><![CDATA[Nottingham University Girls Nude Polo Calendar 2008 Launch]]></category>
		<category><![CDATA[npo]]></category>
		<category><![CDATA[nude]]></category>
		<category><![CDATA[nudity]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[Sub Way]]></category>
		<category><![CDATA[Subway Bares All]]></category>
		<category><![CDATA[UK]]></category>
		<category><![CDATA[United Kingdom]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[Women]]></category>
		<category><![CDATA[you tube]]></category>

		<guid isPermaLink="false">http://2creativ.com/?p=1130</guid>
		<description><![CDATA[Three examples of how the Brits do it&#8230; 



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			<content:encoded><![CDATA[<p>Three examples of how the Brits do it&#8230; </p>
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		<title>100 Thanks</title>
		<link>http://2creativ.com/100thank/</link>
		<comments>http://2creativ.com/100thank/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 17:44:19 +0000</pubDate>
		<dc:creator>gelbendorf</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://2creativ.com/?p=1105</guid>
		<description><![CDATA[So we cracked the first milestone. Thank you all for joining our Facebook Fan Page, thank you for interacting and thank you for sticking around.
This is how our trip looked like:

What we want to do in our fan page is to talk to you and let you talk to us. Facebook is a venue that [...]]]></description>
			<content:encoded><![CDATA[<p>So we cracked the first milestone. Thank you all for joining our Facebook Fan Page, thank you for interacting and thank you for sticking around.<br />
This is how our trip looked like:</p>
<p><a rel="attachment wp-att-1122" href="http://2creativ.com/100thank/100-fans-2/"><img class="alignnone size-full wp-image-1122" title="100-fans" src="http://2creativ.com/wp-content/uploads/2010/02/100-fans1.gif" alt="" width="592" height="343" /></a></p>
<p>What we want to do in our fan page is to talk to you and let you talk to us. Facebook is a venue that allows having fun and that&#8217;s where we&#8217;ll experiment together with you. We hope you&#8217;ll enjoy, share and participate and invite your friends to join too!</p>
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		<title>How Google Saved My Marriage</title>
		<link>http://2creativ.com/how-google-saved-my-marriage/</link>
		<comments>http://2creativ.com/how-google-saved-my-marriage/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 06:24:07 +0000</pubDate>
		<dc:creator>gelbendorf</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Customer Experience]]></category>
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		<category><![CDATA[Blackberry]]></category>
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		<category><![CDATA[family]]></category>
		<category><![CDATA[google]]></category>
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		<guid isPermaLink="false">http://2creativ.com/?p=1101</guid>
		<description><![CDATA[Not that we needed any saving, but we live in a crazy time and we are busy. Too busy. I’m busier now than I ever been and something tells me that I’ll get even busier. The list of things that I want to accomplish is far greater than the number of open slots I can [...]]]></description>
			<content:encoded><![CDATA[<p>Not that we needed any saving, but we live in a crazy time and we are busy. Too busy. I’m busier now than I ever been and something tells me that I’ll get even busier. The list of things that I want to accomplish is far greater than the number of open slots I can fit in my calendar. Kids, clients, work, marketing, dinner, dishes, family, lunch, more, more, more… not necessarily in this order.</p>
<p>Back to Google again.</p>
<p>After being successfully married for long enough, I’ve learned one thing: Communication is key to retain your household sanity and the most controversial issue is <em>time</em>. Mainly the time that we lack.</p>
<p>We run our entire online life on Google Apps. Standard Edition. Free. The company email, calendar, contacts, documents to name the least. It syncs to our macs, blackberrys, iPhone, iPod, PC, etc. Works very well. and it’s free, did I already mention?</p>
<p>Ever since my wife managed to hook the Google calendar to her iPhone our life changed…</p>
<p>Her work stuff? there’s a calendar for that.</p>
<p>Dr. appointments? there’s a calendar for that.</p>
<p>Son’s helping class’s parent list? there’s a calendar for that.</p>
<p>Family stuff? there’s a calendar for that too.</p>
<p>And then we found that with one click we can add the entire Jewish holidays to our calendar not to mention your favorite team’s schedule… and all our contacts’ birthdays… and Valentines too.</p>
<p>Can you imagine how I felt when I heard her say “well we can’t do it next week since you have that PSU bowl game”… I’m in love all over again.  Seriously.</p>
<p><img src="http://media.tumblr.com/tumblr_ky0x000Som1qzcs5z.png" alt="Screenshot of my calendar" align="middle" /></p>
<p>Instead of forgetting dates, events, appointments and etc. we have a built in expectations management system.</p>
<p>And it’s easy. It’s not like we both sit all day and update the calendar. It became a natural action: Two moms meet in the park and discuss the prospects of a playdate… iPhones out and done. All that while avoiding potential scheduling conflicts with my calendar as well as that important Lions game. There’s an app for that- calendar. And the one with the Google logo on it just works better- it’s connected to everybody’s pocket.</p>
<p>Yes, calendars have been here for as long as we remember, what’s the big deal?</p>
<p>Google made it easy to tact excessively and not fell guilty about it. It’s the good kind of execs where <em>more is more</em>. It’s free and easy to add another calendar when you need it, and keep it forever (and hide it to prevent clatter). Why not.</p>
<p>And the pre canned content. Birthdays, holidays, games, full moon dates, whatever &#8211; it’s there. Did I mention easy? They just made it easy.</p>
<p>If it’s good for the daily battlefield of a modern family, it’s good for the rest of the world.</p>
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